Insight, advice, news and chit chat

TLD in the press - 2017 social media strategy

As a smart and passionate business person, you may have set new goals and strategies for the next 12 months, but are you making social media resolutions?

I’ve made no secret of my reasons why social media should be a key part of your marketing strategy; not only does it get you heard and create brand awareness, it also becomes a platform to interact with current and potential customers.

We’re a Corporate Vision Technology Innovator Award winner!

It’s always amazing to be recognised for the hard work we put in to unveiling our clients’ “unique greatness”.

So, this month, we’re delighted to announce that we have been named a Technology Innovator Award winner by Corporate Vision magazine for being London’s ‘Most Bespoke Design Software Company 2016’!

Keren featured in The Chartered Institute of Marketing - How SMEs can maintain the human touch

I recently had an exciting opportunity to contribute to a blog for CIM Exchange, the online content hub for the Chartered Institute of Marketing, about ‘how SMEs can maintain the human touch’. As a regular speaker on the topic of social media, I was definitely up for giving my strong opinions and “top tips” on how to utilise automation tools, while still keeping it personal.

A while ago I was introduced to Craig Lesser who works at  a company called Smart Currency Business. They had a genius idea to create a series of printed magazines aimed at different industries – the very industries that Smart Currency works with. By getting in touch with people who could advise these industries, Craig was not only collecting good contributions to the magazine but also meeting a whole new set of people (and once you meet Craig, you want to introduce him to people as he is just such a great guy – helpful and smart too!)