Insight, advice, news and chit chat

TLD in the press

TLD in the press: Suppliers, International Women’s Day & building a brand on social media

 We had a busy start to 2017 here at Top Left Design! Wouldn’t it be fun to take a look back on our press coverage highlights from the last few months? We’ve had 6 in total this year!

Supplier relationships

 A good supplier can make or break your business, so it’s important to make sure you go about choosing the right one. Choosing a supplier isn’t just a case of making sure the price is right – though that is important too – but also ensuring that they are willing to communicate, collaborate and that their values match with yours.
The foundations for a good supplier relationship need to be put in place before the contract is signed. So what factors should you be considering when looking for a new supplier to ensure that the relationship lasts past the honeymoon period?

  1. Success means more than the right price
  2. The client-supplier relationship is a two-way street
  3. Communication is key

Want to read more? Check out my articles on, Nordic Marketing Gazette, Supply Chain Digital and Manufacturing Global.

International Women’s Day

In March, is4profit marked International Women’s Day by asking myself and other successful business women to share some advice. I addressed the issue of the gender pay gap and the importance of women feeling equally powered in their positions. Check out the full article on is4profit.

Building your personal brand on social media

 Social media doesn’t just create success and opportunities for business, it can do wonders for your personal brand too! Here are just a few things that you can do to build your personal brand:

  1. Find your USP
  2. Stay active
  3. Keep the conversation going

If you want more tips on building your personal brand, check out my full article on WeAreTheCity.

Listening to the employee voice

Your employees are on the front line of the business, so experience first hand the issues that affect you and your customers. If you are a busy business owner, it can be easy to miss the signs so this is where listening to your employees can deliver great value in terms of shaping your business and marketing strategies. To find out how more, read my article on WeAreTheCity, Growth Business and FourthSource.

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