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About the Author

Keren Lerner

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Latest from Twitter

Do you remember when you joined Twitter? I do! #MyTwitterAnniversary https://t.co/B9wzGl9tU8 about 3 months ago from Twitter for iPhone

Latest from Instagram

We met Steve Street through our friends at Go Live

We're proud of the work we do for clients especial

We're proud of the work we do for clients especially Starlight Barking (@starlightbarking) who have enabled so many stray dogs to find their people. ⁠
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Our designer Tam is in charge and personally adds new dogs to the Starlight Barking website so potential new doggy parents can see them.⁠
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Visit this site, and you will see that this website is a cut above most small charity websites. ⁠
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Here's the link: www.starlightbarking.co.uk⁠
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And we created this with a LOT of love for the cause and for our client, Wendy Lyotier.⁠
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Check out the video and you'll see Keren talking about what this project means to us at TLD.⁠
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#dogs #adoptdontshop #starlightbarking⁠
#socialgood #causes #givingback #support #socialimpact #fundraising

Our belief: ⁠ ⁠ "Marketing isn't just for mark

We bet that you find this useful!⁠ ⁠ Let's tal

We bet that you find this useful!⁠
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Let's talk about making bets. We're a bit risk-averse at TLD.⁠
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We're careful, we're cautious. ⁠
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We never launch a website on a Friday!⁠
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We have 3 of the team reviewing our newsletters before we send it out, plus Keren's mom and aunt!⁠
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But in times of despair, it can be tempting to slightly panic, throw everything at the wall, and hope something sticks. ⁠
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But as James Clear, the inspiration for this post, says, ⁠
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"When nothing is working, explore and make a lot of small bets."⁠
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This approach might seem counterintuitive, but it's actually a smart way to approach your business strategy. ⁠
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By making small bets and testing different approaches, you can identify what works and what doesn't without risking everything on one big idea.⁠
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Once you've identified what's working, it's time to double down on those successful strategies. This means investing more time, energy, and resources into the approaches that are yielding results.⁠
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Small bets = low risk.⁠
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Double down on what works!⁠
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So simple! ⁠
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James Clear notes, "When that stops working, explore and make a lot of small bets again." ⁠
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This means that even if you've found a winning strategy, you should always be open to new ideas and experimentation.⁠
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#test #trial #iterate #smallbets #makeabet #trynewthings #risk #reward #marketing #strategy #help #smallbusiness #trialanderror #lowrisk #results #success #growth #websitedesign⁠

Ever feel small and insignificant?⁠ ⁠ Here's a

Ever feel small and insignificant?⁠
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Here's a solution! Sit in a tiny room!⁠
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At NuBoyana Film Studios, in Sofia, where Keren lives sometimes, they built a mini room set to give an Alice in Wonderland experience.⁠
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This is for a reality show being created at the studio called "Runway Reels" where the winner gets a part in a real movie!⁠
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#studio #sofia #bulgaria #filmproduction #setlife #models #reality #perspective #large #small #big #size #significance

Coworking time! ⁠ ⁠ Keren worked with @rosmary

Coworking time! ⁠
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Keren worked with @rosmaryyaneva for the day at Green Deli in Sofia, which has proper tables, fast wifi, good food and coffee, music places!⁠
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It ticks all the boxes! ⁠
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If you're in Sofia and want to work somewhere for the day, be sure to ask us and Keren can send you the Google Maps link.⁠
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Keren and Rosmary (sometimes spelled Rosemary) had a fun and productive day!⁠
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#coworking #productive #green #deli #sofia #bulgaria #laptop #together #fun

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