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Keren Lerner

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Latest from Twitter

Do you remember when you joined Twitter? I do! #MyTwitterAnniversary https://t.co/B9wzGl9tU8 about 5 months ago from Twitter for iPhone

Latest from Instagram

Conversion matters! Traffic is pointless without i

Conversion matters! Traffic is pointless without it.⁠
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In our continuing efforts to clean up the internet and also find the balance between “let us do it for you” and “you could improve with a bit of training” here are some easy tips that will help you improve landing page conversion: ⁠
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👉️ Simplify forms: By simplifying forms, you reduce friction and make it easier for users to complete them. ⁠
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👉️ Use persuasive language: Persuasive language can tap into users' emotions, needs, and desires, compelling them to take action. ⁠
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👉️ Social proof: Social proof, such as testimonials, reviews, and case studies, provides evidence of others' positive experiences with your product or service. ⁠
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👉️ Competitor research: Conducting competitor research helps you understand what your competitors are doing well and where there may be gaps in the market. ⁠
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👉️ Optimize images: We always say - go for the smallest file size you can achieve without losing quality. ⁠
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👉️ Clear calls to action: A clear call to action tells users exactly what you want them to do next. By using concise and compelling language, paired with visually prominent buttons or links, you guide users towards taking the desired action.⁠
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Have we missed anything? Let us know in the comments!⁠
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#landingpages #conversionoptimization #digitalmarketing #onlinemarketing #leadgeneration #marketingstrategy #businessgrowth #successmindset #marketingtips #engagementmatters

⁠ This phrase came from a movie called "The Help

⁠
This phrase came from a movie called "The Help!" but inspired this post!⁠
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Kind. Smart. Important⁠.⁠
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Here is the “You is kind, you is smart, you is important” method of communication.⁠
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We've noticed, especially when working with clients in the UK, that people don’t talk about themselves in a positive enough way. ⁠
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They’re too modest!⁠
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If this sounds like you - try this exercise:⁠
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KIND⁠
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🤝 How have you shown kindness to your employees, clients, or customers?⁠
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🌟 How has your company made a positive impact on the community?⁠
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🙏 How have you gone above and beyond to meet the needs of your clients or customers?⁠
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SMART⁠
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🔎 How have you used data and analytics to improve your business?⁠
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🤔 How have you innovated or adapted to changing market conditions?⁠
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💡 How have you demonstrated expertise or thought leadership in your field?⁠
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IMPORTANT⁠
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💯 How has your business made a difference in the lives of your clients or customers?⁠
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👥 How have you contributed to the industry or community in a meaningful way?⁠
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🎯 How have you overcome challenges or obstacles to achieve success?⁠
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It's yet another simple way to be sure you're communicating the good, true and different things about you and your business!⁠
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#marketing #unique #differentiation #different #branding #website #websitedesign #personality #ethos #webdesign⁠

We urge you to follow @dadtheinfluencer (Ben - who

We urge you to follow @dadtheinfluencer (Ben - who is a friend of Keren's and ex-colleague from her early career days.⁠
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This is where we originally we found this. But we redesigned it in TLD style.⁠
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Some of the things he shares are a little dark - as you will see.⁠
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But somehow Ben curates all sorts of funny things. Where does he get it from?⁠
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#advice #funny #30days

Amy and Candice surprised Keren and Tam with their

Amy and Candice surprised Keren and Tam with their new TLD swag! ⁠
Here they are - screenshot from our team Zoom, modelling their new T-shirts.⁠
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They're for fun runs and fundraising events, spreading TLD cheer, or just hanging out in the hot December summertime in South Africa⁠
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#tld #swag #tshirts #surprise #outfit #fashion #streetwear #shoppingaddict #instacool #style #photooftheday #vibes #summer #cool

It's Thanksgiving in the USA!⁠ ⁠ We love appre

It's Thanksgiving in the USA!⁠
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We love appreciation at TLD, and often give our clients extra favours when they show how much they love our work. Keep this between us, we don't want word spreading or we'll just work for love!⁠
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Whether you're a celebrator of Thanksgiving or not, there is no doubt that there is a profound impact of gratitude on our lives.⁠
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Those who acknowledge and appreciate what have definitely live happier lives.⁠
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Here's the full quote by Elizabeth Gilbert.⁠
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"In the end, though, maybe we must all give up trying to pay back the people in this world who sustain our lives. In the end, maybe it's wiser to surrender before the miraculous scope of human generosity and to just keep saying thank you, forever and sincerely, for as long as we have voices."⁠
― Elizabeth Gilbert, Eat, Pray, Love: One Woman's Search for Everything⁠
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📣 Technology and Comfort Unite! 🌟⁠ ⁠ Som

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