I recently had an exciting opportunity to contribute to a blog for CIM Exchange, the online content hub for the Chartered Institute of Marketing, about ‘how SMEs can maintain the human touch’. As a regular speaker on the topic of social media, I was definitely up for giving my strong opinions and “top tips” on how to utilise automation tools, while still keeping it personal.
CIM Exchange is the largest professional marketing body in the world and has been supporting, developing and representing members in more than 130 countries for more than 100 years!
Read my advice to them in Alex Blyth’s blog here:
How SMEs can maintain the human touch