It’s been costing you customers, but you aren’t quite sure why.

When your website project fell short, that was frustrating, right?

And you have a niggling feeling of discomfort.

You are not alone!

Many business owners harbour a deep-seated dislike for their own websites! Ick! Eek!

This is something we’ve never wanted our clients to feel and that’s why we created our “TLD Journey” process that prevents this nasty feeling!

At TLD, we don’t just create websites; we build online experiences that resonate. And we guarantee you won’t hate it.

Why you’re feeling disillusioned

What is the root cause of this dislike?

(and for each on I’ll also add how our approach ensures you’ll love your new one with TLD!)

Okay, let’s expand on the “Why you’re feeling disillusioned” section, adding more detail and setting the stage for both “The Result” and “The Process”:

Why you hate your website, and how we guarantee you won’t with us

When your website project fell short, that was frustrating, right? It’s been costing you customers, but you aren’t quite sure why. You’ve poured time, money, and energy into something that should be a powerful asset, but instead, it feels like a liability. You’ve watched competitors with sleek, effective websites pull ahead, while yours languishes, failing to capture the attention of your target audience.

You are not alone! Many business owners harbour a deep-seated dislike for their own websites! Ick! Eek! It’s that sinking feeling when you see a potential client navigating your site, only to click away in frustration.

The nagging doubt that your online presence is undermining your hard-earned reputation. And the realisation that your website, far from being a lead generator, is actively repelling potential customers.

This is something we’ve never wanted our clients to feel and that’s why we created a process that prevents this nasty feeling! At TLD, we don’t just create websites; we build online experiences that resonate. And we guarantee you won’t hate it.

Why you’re feeling disillusioned

What is the root cause of this dislike? It’s more than just a matter of aesthetics. It’s about the feeling of disconnect, the sense that your website isn’t working for you, but against you. It’s the constant worry that you’re missing out on opportunities, that your online presence isn’t reflecting the true value of your business.

You’ve probably asked yourself: “Why isn’t my website generating leads?” or “Why does it feel so outdated?” or even, “Why doesn’t it just feel right?” These questions point to deeper issues: a lack of strategic planning, poor communication, and a failure to understand your specific needs and audience. You’ve likely experienced the frustration of investing in a website that promised results but delivered only disappointment. You’re left feeling disillusioned, wondering if a truly effective website is even possible.

Here’s a breakdown – I’ve put this into two sections – the “result” as in where things are with your website, and then after that, the process you went through and how this too will have influenced your feelings about your website now.

Where you are now:

1. You are struggling with ineffective content and social media

Why you hate it: Your content is stale, your social media presence is weak, and you are struggling to attract your target audience. You feel like your online marketing efforts are falling flat.

How we guarantee you won’t: We’re experts in social media, blogging, and content marketing. We provide tailored strategies and training to help you market your organisation effectively. Whether you prefer to manage it yourself or enlist our help, we’ll equip you with the tools and knowledge you need to succeed.

2. Your website doesn’t reflect your brand identity

Why you hate it: The colours, fonts, and overall aesthetic don’t align with your brand’s values and personality. It feels generic and lacks the unique touch that sets your business apart.

How we guarantee you won’t: We conduct thorough brand analysis to ensure your website accurately reflects your identity. We create bespoke designs that capture your brand’s essence and resonate with your target audience.

3. Your website is not mobile-friendly

Why you hate it: It looks terrible on mobile devices, alienating a significant portion of your audience. You are losing potential customers because your website isn’t optimised for mobile viewing.

How we guarantee you won’t: We prioritise responsive design, ensuring your website looks and functions flawlessly on all devices. We create seamless mobile experiences that enhance user engagement.

4. Your website is slow and unreliable

Why you hate it: It takes forever to load, frustrating visitors and causing them to leave. You are losing potential customers due to a slow and unreliable website.

How we guarantee you won’t: We optimise your website for speed and performance, ensuring fast loading times and a smooth user experience. We use the latest technologies and best practices to enhance website reliability.

5. Your website lacks clear calls to action

Why you hate it: Visitors don’t know what to do next. There are no clear calls to action, resulting in missed opportunities for conversions.

How we guarantee you won’t: We strategically place clear and compelling calls to action throughout your website, guiding visitors towards desired outcomes. We optimise your website for conversions.

6. Your website is difficult to update

Why you hate it: You need technical expertise to make even minor changes. You feel trapped by a website that is difficult to manage and update.

How we guarantee you won’t: We build websites with user-friendly content management systems, with extensive experience with WordPress, Wix and Squarespace, empowering you to easily update and manage your content. We provide training and support to ensure you’re comfortable using the platform.

7. Your website doesn’t generate leads

Why you hate it: It isn’t generating the leads you need to grow your business. You are investing time and money into a website that isn’t delivering results.

How we guarantee you won’t: We design and develop websites with lead generation in mind. We implement strategies to attract and convert visitors, ensuring your website becomes a powerful tool for business growth.

The process:

I’ve gone through the “practical” things about your feelings NOW, but if you look back to the time you had the project done, then these are the reasons that planted those nasty feelings.

1. You felt unassured and uncared for

Why you hated it: This was the equivalent of being left on hold indefinitely. You sent emails into the void, waited weeks for responses, and felt like just another number. The lack of reliable support and proactive advice left you feeling abandoned and unsure if you’d made the right investment.

How we guarantee you won’t: At TLD, we’ve built our reputation on reliability and responsiveness. With 13 years of experience and a multitude of happy clients, we’ve proven our commitment. Our team is accessible, quick to respond, and dedicated to providing proactive, useful advice. We understand that reassurance is paramount, and we’re here to provide it.

2. You sensed a lack of passion and quality

Why you hated it: Your website felt like a rushed job, a checklist item rather than a passion project. It lacked the polish and attention to detail that you expected. There was a sneaking suspicion that the team working on it wasn’t truly invested in its success.

How we guarantee you won’t: We’re driven by a genuine desire to produce exceptional work. Our portfolio is a testament to our commitment to quality. We want you to be proud of your website, and we’re just as invested in its success as you are. Our team takes immense pride in their work, ensuring every detail reflects our high standards.

3. You were disappointed by lacklustre design and functionality

Why you hated it: The designs were uninspired, the user experience is clunky, and the site simply didn’t (and still doesn’t) reflect your brand’s essence.

The vision you had in mind was lost in translation, and the final product was a far cry from what you imagined!

How we guarantee you won’t: Our designers and coders are at the top of their game. We begin with comprehensive briefing sessions to understand your needs and vision. We present stunning, bespoke designs, taking into account your feedback and offering multiple options. Our coders then bring these designs to life, ensuring they are functional, accessible, fast, and user-friendly.

4. You felt undervalued and overcharged

Why you hated it: You felt like you’d been overcharged for a mediocre product. You suspected that your project was treated as just another revenue stream, with little regard for your specific needs or expectations.

How we guarantee you won’t: We’re accustomed to working with clients who have high expectations. We’re value-driven, ensuring that every penny you invest translates into tangible results. We manage expectations transparently and strive to deliver value that exceeds your investment.

5. You were frustrated by inefficiency and outdated technology

Why you hated it: Your website felt outdated and slow, hindering your efficiency. You suspected that the technology used was outdated, and the processes were inefficient, leading to unnecessary delays and frustrations.

How we guarantee you won’t: We stay ahead of the curve, constantly exploring new technologies and time-saving tools. We implement creative solutions to enhance interactivity, updatability, and overall efficiency, ensuring your website is both modern and effective.

6. You were dissatisfied with poor design and usability

Why you hated it: The website’s design was confusing, the navigation was difficult, and the overall user experience was poor. You were losing potential customers due to a website that’s hard to navigate and unappealing.

How we guarantee you won’t: We prioritise design and usability. Our technical team works closely with experienced designers and project managers to ensure the final product aligns with your expectations and delivers a seamless user experience. We build websites that are both beautiful and functional.

7. You felt left in the dark

Why you hated it: You were kept out of the loop, unsure of the project’s progress. Communication was sporadic, leaving you feeling anxious and uninformed.

How we guarantee you won’t: We follow a tried-and-tested design and creation process, keeping you informed at every stage. We communicate proactively, ensuring you’re always aware of the project’s status. Our project management is meticulous, balancing organisation with flexibility to accommodate your day-to-day needs.

8. You felt pressured and unheard

Why you hated it: You felt pressured into making decisions you weren’t comfortable with. Your feedback was dismissed, and you felt like your concerns were ignored.

How we guarantee you won’t: Our reputation is paramount, and most of our clients come to us through referrals. We prioritise building strong relationships based on trust and respect. We’re not pushy; we listen carefully to your needs and allow you to make informed decisions at your own pace.

At TLD, we understand the frustrations that come with a poorly designed website. We’re committed to transforming your online presence, creating a website that you’ll be proud of.

With our robust briefing sessions, experienced team, and dedication to quality, we guarantee you won’t hate your website.

Contact us today, and let’s build something amazing!