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Keren Lerner

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We believe in showing, not just telling. ⁠ ⁠ I

We believe in showing, not just telling. ⁠
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It's all so busy out there, people all competing for eyes, hearts, and minds!⁠
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It needs to clearly communicate your value, expertise, and build instant trust.⁠
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This is why we don't just advise - we implement.⁠
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We actually do the work, creating amazing websites - seemingly out of thin air!⁠
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Yes, once upon a time, the websites that live online and thrive were simply concepts and ideas, now you can see them, click through them, understand the key messages and feel the company ethos and personality.⁠
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Not only that - we believe in "quick wins" - it makes you feel you're getting somewhere. We know how long things take, and we want to offer you the benefit of being action orientated.⁠
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DM "ACTION" to get your own personalised list of "5 quick wins!⁠
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#ActionsSpeakLouder #BespokeWebDesign #WordPress #TopLeftDesign #ResultsDriven #DigitalMarketing #InvestmentLandscape #BrandReputation #UniqueValue #OnlinePresence #UKBusiness

🔹 The difference with Eversholt Rail 🔹⁠
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We call them superstars, because they focus on team satisfaction and well-being. There is a focus on nurturing positive work environment. They invest in team development and training.⁠
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Unlike most clients, Eversholt Rail didn't seek our help with public-facing assets. Instead, we focused on elevating their internal communication efforts. ⁠
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Through two remarkable projects, we transformed their communication strategies, ensuring a lasting impact on their team. 🚀⁠
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1️⃣ Office move and the brochure We designed a glossy brochure showcasing their new offices, incorporating improved branding elements. The visually appealing communication piece left a lasting impression on employees, fostering a positive work environment. The first image gives you a peak of this. ⁠
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2️⃣ Cyber Security Awareness Day: For Eversholt Rail's "Cyber Security Awareness Days," we designed eye-catching posters and cheat sheets. Through informative content and captivating visuals, we successfully engaged employees, promoting a culture of heightened cyber awareness. 💻🔒 The 2nd and 3rd image here shows posters and cheatsheets.⁠
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In addition, Keren delivered three training sessions on using LinkedIn, further investing in Eversholt's team development. Eversholt Rail prioritizes team satisfaction and well-being, understanding that a happy team leads to efficient results. 🤝😊⁠
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Eversholt Rail stands as an industry leader. 🌟⁠
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#InternalCommunication #TeamSatisfaction #WorkplaceWellbeing #DesignSolutions #EversholtRail #CommunicationImpact #OfficeMove #CyberSecurityAwareness #TeamDevelopment #IndustryLeader

“Just ok” is not good enough, unless you want

“Just ok” is not good enough, unless you want to have a mediocre response to your site. ⁠
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You should be proud of it, and it should feel exactly right for you and your audience!⁠
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That's why we favour bespoke web design at Top Left Design.⁠
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It’s how we help businesses show off their “unique greatness” and truly stand out from the crowd.⁠
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A bit of insight into how we do this:⁠
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- We learn about your business first. The website has to work for you, and help you get there! You’d be surprised what a website will do for you when created and managed by the TLD team!.⁠
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- We also tap into your struggles and challenges, not to share them publically, but to understand any roadblocks that may be hindering your online success.⁠
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- Simply put, our team of talented designers and developers know what they’re doing. Our work is outstanding! It's not easy to find people like us, and hard to train people to be as good as our team.⁠
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- We collaborate closely with you throughout the project, to address all your challenges and create tailor-made solutions.⁠
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If you’d like to know more, see relevant examples, and understand how it would work for you, don’t be afraid, we’re friendly. ⁠
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We aim to take your online presence and turn it into something truly extraordinary!⁠
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#bespokewebdesign #webdesign #topleftdesign #standout #uniquegreatness #businesssuccess #onlinesuccess #talenteddesigners #tailormadesolutions #extraordinarywebsites #collaboration #roadblocks

Another client (and website) who fills us with pri

Another client (and website) who fills us with pride – the good kind!⁠
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“Dr. Joseph Jebelli's website offers a clear and informative platform for anyone interested in exploring the complexities of neurodegenerative diseases.”⁠
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Joseph Jebelli's is a bestselling author of 2 books: ⁠
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How the Mind Changed⁠
(The extraordinary story of how the human brain evolved… and is still evolving)⁠
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In Pursuit of Memory: The Fight Against Alzheimer's⁠
The fascinating and very human story of the Alzheimer's epidemic that affects millions of people around the world - and the race against the clock to find a cure⁠
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We had Tatiana work with us for 2 weeks as part of her university degree, and I assigned her to lay out some TLD featured clients images for social sharing. I then put this into Photoshop and used the timeline feature for animation. ⁠
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And Tatiana also wrote 3 blurbs I could include – hard to choose which one is best, so here they all are:⁠
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🧠 Neuroscience meets accessibility: Dr. Joseph Jebelli's website offers a clear and informative platform for anyone interested in exploring the complexities of neurodegenerative diseases.⁠
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🧠 Unveiling the mysteries of the brain: Dr. Joseph Jebelli's website explores the fascinating world of neurodegenerative diseases.⁠
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🧠 Bridging the gap between science and storytelling, Dr. Joseph Jebelli's website stands out with its focus on both scientific exploration and reader engagement.⁠
⁠

Keren decided to visit a nearby retailer of “Dub

Keren decided to visit a nearby retailer of “Dubai Chocolate” with friends Rosemary and Tom who are both actors so made good camera fodder.

The product was procured at Läderach Regent Street and this video features reactions from Rosemary Tom and Keren.

Keren says she got a better one for £6.99 in a shop in Golders Green which had more of that special pistachio filling.

This reaction video was filmed in Pret on Argyll Street.

#dubaichocolates #pistachio #dubaichocolate #london #regentstreet #chocolate #london.

Ever been to a website and felt immediately uncomf

Ever been to a website and felt immediately uncomfortable?⁠
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Likely reason?⁠
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There are too many links at the top!⁠
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When we see a website with even ONE more than seven - that is - even 8 navigation links - we immediately feel uncomfortable!⁠
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The rule is:⁠
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Limit your website navigation links to no more than 7.⁠
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There is a psychological reasoning behind this!⁠
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The human brain has certain limitations when it comes to processing information. ⁠
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According to cognitive psychology, we can only hold about 7 (plus or minus 2) items in our short-term memory.⁠
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This is known as Miller's Law, and it has profound implications for web design.⁠
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When your website has more than 7 main navigation links, it can overwhelm your visitors. ⁠
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They may struggle to remember all the options, leading to confusion and a poor user experience.⁠
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It's not just about aesthetics or trends, it's about working in harmony with the human mind to create a fluid, intuitive user experience.⁠
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Here's what you need to remember:⁠
✔️ Keep the main navigation links to no more than 7. ⁠
✔️ This improves the user experience by aligning with the cognitive capabilities of the human brain. ⁠
✔️ When we see more than 7 links, it's an instant red flag - something is off.⁠
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Simplicity is key in web design. By embracing this rule, you craft a user-friendly experience that keeps your visitors engaged and coming back for more.⁠
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Remember, less is more when it comes to navigation. Opt for clarity, simplicity, and ease of use, and you'll be on your way to creating a more effective website.⁠
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#usability #websitedesign #navigation #ux #ui #psychology #ruleofseven #simple #simplicity #business #success #engagement #millerslaw⁠
#online #webdesign #webdevelopment #webdeveloper #agency

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