Every time we do one of our own newsletters, it’s a huge team effort and requires a combination of our planning, concept, illustration, writing, coding, formatting, and attention to detail skills. One of our clients is Simantov, and having seen how we do ours, decided they would like us to take care of theirs too! So far, we have done four, and we love them. Below are the headers and the footers and links to the full versions. Enjoy!
Insight, advice, news and chit chat
We are lucky to have such wonderful clients! Last year, we met the amazing director of Focus PR agency, Sara Balme. Focus PR is a London PR agency, specialising in consumer lifestyle, digital and experiential PR. They have 3 core sectors they work in: food & drink, beauty & health, luxury & lifestyle.
Have you ever had a situation where you worked on a great design, and the client asked you to change it to be more what THEY thought looked good – but you didn’t like their suggestions?
Images should be thought about carefully and can make or break your design for your website or blog posts. As well as using Shutterstock at Top Left Design and other paid for libraries, we also use these other great image libraries which are FREE – and we aim to never choose images which are poor quality or cheesy.
When designing a logo we always think carefully about the company values and how we can use colour, typography and imagery to reflect the company and the services they provide.
Here is an A-Z selection of our logos from our forever advancing logo collection!
Make sure you look carefully at all of our logos… right to the bottom of the page… We hope you like them!
[Written by Kevin]
You might not know much about it, so let’s state this clear and loud before I go any further: Icon fonts are awesome!
The web is moving, IE8 and below are sinking. Get over it.
Why it’s important to use them
Moving forward, we use more and more HTML5 and CSS3 in our code, we design and build for the mobile web, Think less pictures, more code. Technically, this means less HTTP requests to send and less files to load, which reduces the page load time drastically.
On the 28th of September, 2012, JP and I (pictured below) went to spend a day learning new skills and trends at The Designer’s Fiesta – a “celebration of design and digital”, brought to London by the UK’s leading Adobe Authorised Training Centre – Academy Class. We went check out the latest trends in design and development and to hone our skills. Keren asked us to blog about it, and thought interview style would be the way to go. Read her Qs and our As below!
Recently we worked with the fantastic Noël McWilliam from Mitravitae, who wanted to refresh the Mitravitae website and social media so it would accurately reflect the brand. Mitravitae is all about renewable energy, water and food production inspired by nature – value and profit with a social conscience.
Just wanted to update everyone on 2 very exciting speaking engagements I have coming up. Both to distinct audiences, which I love, as I can really be specific to how design, marketing and social media applies to their industry.
Your logo is the main element of your branding which you’ll use pretty much everywhere along with your brand colours. Two people who understand the importance of logo design and brand colours are our very own Tamlyn Hall from TLD and colour consultant Karen Haller.
Karen Haller is an Applied Colour Psychology Specialist. She helps business owners to communicate their brand’s authentic business personality in colour, further strengthening their marketing message to increase brand recognition by standing out from the competition and increasing sales.
BEFORE: Recognise & Relieve old logo & brand colours
In analysing the old Recognise and Relieve brand colours Karen Haller found that the brown colour palette is from the colour family related to the Autumn season. The monotone variants of brown give an overall subliminal message of safety, seriousness, reliability and support.
Looking at the brand’s core values – aiding positive change, healing and self awareness in a calm and nurturing environment, the old brown monotone colour palette may have, over time, reflected a feeling of heaviness, reluctance for change and seriousness.