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Insight, advice, news and chit chat
I had been so annoyed and bored every time I looked for information on GDPR. It’s overwhelming, confusing and stressful.
I guess the counter-question for this is: Why would the majority of businesses today either be doing something about social media, or otherwise mortifyingly aware that they aren’t doing it right/enough/effectively?
True, it’s often a waste of time.
My old views
I used to adamantly believe that everyone can learn how to do social media themselves, and should do some of it themselves for at least a month so that they can be more responsible if they outsource it. By doing so, they will be able to understand better what works and what doesn’t. I’d seen so many people hiring in interns and their teenage relatives, and with very little information imparted about their business, handing over the keys and the passwords to their social profiles.
Did you know we actually run social media for clients? Maybe you did, maybe you didn’t but you know now. I thought writing this article would be a useful way to explain what’s involved and why we do things in this particular way. Hope it’s useful, questions and comments are always welcome!
At Top Left Design, we work with clients across a whole range of different sectors and see a range of different marketing skills that are unique to specific industries. This got us thinking – what if they could teach each other something?
I am working with a couple of membership organisations and have just written a long email full of ideas for one of them. This was the natural start of a super useful blog post – this one!
Did you miss my #StandOutContent talk?
On 21st October, I did my third talk of the year at Soho House. This time, I spoke about one of my favourite topics – content marketing. It had a really great turnout, so thank you to those who came along!
Hello! As part of my role here as the founder and CEO at TLD, over the years, I’ve run many workshops on social media (including Twitter, Instagram, Facebook and LinkedIn), blogging, and content marketing (which encompasses blogging and social media). These workshops are “small group workshops” and usually we have 3-5 attendees, so I can really tailor the speed and content accordingly, and give individual advice! They’re great and I enjoy them too. I have to, however, acknowledge that not everyone can come.
Here are 8 possible reasons why you won’t be coming!
We know what you’re thinking, why pay more for a custom, bespoke website when you can purchase a theme for quite a lot less?