At Top Left Design, we work with clients across a whole range of different sectors and see a range of different marketing skills that are unique to specific industries. This got us thinking – what if they could teach each other something?
Insight, advice, news and chit chat
A lot of people are surprised that I watched Love Island. I was shown the show by my friend and client Matthew, and after one episode (somewhere in the middle of the series) I decided to “graft” and went onto ITV Hub to do some serious catchup. It took many hours, but I caught up on 23 episodes in one week, and then switched to “maintenance mode” keeping up with one episode a day. If I decide to do something I stick to it.
I am working with a couple of membership organisations and have just written a long email full of ideas for one of them. This was the natural start of a super useful blog post – this one!
I was alerted to this infographic by Emeric Ernoult from Agorapulse, made by the guys at Seriously Social who partnered with G2Crowd (the “#1 tool review company in the US”) – it’s got a comparison on the top 5 Rated Social Media Management Tools.
Social media is not a new trend, but it is certainly one that’s here to stay.
Ever think you could do with a bit of improvement on your writing style?
One of the more unusual parts of my “job” is helping people write their blog content. Often, after a workshop, as a sort of freebie, I offer people my expertise in the form of notes, feedback, corrections, grammar edits and formatting.
Make a page for your event
This is the landing page that can describe the event and allows people to sign up. I like Eventbrite, though it takes a commission it’s really easy to use and people can book themselves in. You don’t have to manage a spreadsheet of attendees, it takes care of payment online, and it sends reminders a day before the event to those who have signed up. It also lets you modify the URL of the event so you can use this when sharing the event on social media, in emails, and in your email signature.
Did you miss my #StandOutContent talk?
On 21st October, I did my third talk of the year at Soho House. This time, I spoke about one of my favourite topics – content marketing. It had a really great turnout, so thank you to those who came along!
Just like a puppy is not just for Christmas, your marketing activity is not just a fly by night afterthought. This is the time to get those matchsticks out and use them to open your eyes wide to the scary facts. This is an all-important part of your business. Be brave, and read on.
Yes! I am going to explain how hashtags work on Twitter. Many people feel this is old news, but since I keep having people ask me to explain it to them during my social media and content marketing workshops, I thought I would just explain it properly in this post!