Insight, advice, news and chit chat

What does December usually mean for businesses? What’s the general consensus? Despite pretenses, a lot of people spend it wishing the year was over, trying to finish things, and guiltily remembering their best (and unfulfilled) intentions from the beginning of the year. What a waste! (Oops – I was trying to give an objective viewpoint, and my opinion snuck in there!).

The last days of 2013 also mean a diary filled with parties, and a mad rush to get things done in 3 weeks instead of 4.

Across the country the sound of this statement:
“Let’s review this in the New Year”

Now that the event we went to Ibiza to plan, we can relax and look back fondly at how amazing it was.

Special thanks go to:

  1. Neil Baylis from K&L Gates for hosting the event
  2. Noirin McFadden from K&L Gates on making your online marketing legal
  3. Will Watts for helping us setup and run the event
  4. Tamlyn Hall for her amazing cupcakes
  5. Our audience for being so enthusiastic and sharing the event on Twitter
  6. Tamsin Fox Davies and Alicia Cowan, the 2 other speakers, for spending time with me in Ibiza planning this event

Whatever you do, do it well!

We had planned it for months. Tamsin, Alicia and I. At the end of this month, on the 30th, we are holding an event called “Your 3 Part Formula to Online Marketing Success” check out the event page here!)

An event like this would take some serious planning. Not only would we each be taking on a huge topic and distilling it down to the “must know” tips and advice – but we needed to plan logistics like timing, venue, and of course, the event theme. Anyone who runs events knows what’s involved. So, off we went to Ibiza, to work together and brainstorm ideas. Me, Tamsin and Alicia.

Today I went to the “Launchpad” day of the KPI Programme.

KPI in this instance stands for Key Person of Influence programme. I don’t know if you have ever heard of KPI, but my friend Darshana (who I interviewed last year in this very blog) is now Head of Business at Entrevo UK, and they are the company who run the programme.

The KPI programme is an intense programme for entrepreneurs and business owners and is based on a book called “Become a Key Person of Influence” by Daniel Priestley.

When the book came out I was lucky enough to get a copy as I participated in an offer run by the publishers.

So, I have the book, isn’t that enough?

I was in my office and Susan was in hers and she interviewed me about blogging. Afterwards we met for dinner and drink to celebrate – in real life! Now looking back and reading the funny transcript, I can see that there are some background noise issues to sort out for next time, but I am glad to say I have done my first Google Hangout webinar and will be doing more! Watch below!

Youth Marketing Strategy Event – 2013 – some highlights from my day of live tweeting

I was asked to run the @youthstrategy Twitter account on April 16th. So I was there, all day, tweeting away, and listening to awesome speakers talk about how brands can more effectively market to young people – kids, teens, students, young adults. I also wrote this post about live tweeting which will help anyone else who plans to be doing live tweeting at an event. You can read that here.

But for this post I wanted to share some interesting stats which I hope you will find fascinating!

My takeaways from the event

Ever wanted to attend a small but perfectly formed social media workshop with me, but were too shy to ask?

I am not bragging but I have found myself in demand a little bit lately. It’s a nice feeling. Maybe because I know lots of people, maybe because people like me, and maybe because I love what I do. I am getting more and more booked up with one to one social media training and this sends my efficiency bells ringing.

I decided to take a risk and schedule out a bit of time in my diary for small group workshops. If you want to know why I think it’s a risk, comment below and I will explain. But for now let’s get to the point about these workshops.