We started doing 1-2-1 Twitter and LinkedIn training for our clients a couple of years ago as an added bonus and also to help them market their websites better. If used correctly social media can be very powerful in building a community of fans and followers who actually promote your website for you. We have clients who have almost completely run their businesses through social media. It's easy, quick and inexpensive.
But many people still do it wrong.
Here are some of the most common mistakes:
- Posting overly salesy messages
- Misunderstanding some of the unique lingo
- Not posting often enough
- Streaming the same messages on all the different platforms
- Not taking advantage of Wordpress blogs
- Not filling their profiles correctly
- Not interacting enough or with the right people
Keren has run many workshops, seminars and courses on the different aspects of social media.
What people have said
I recently attended a workshop organised and given by Keren of Top Left Design on Social Media for Business. Keren's knowledge in this field is exemplary and she was able to deliver this in a clear, concise and easily understandable manner. I have already began to put knowledge acquired at the workshop to use and they have already started showing results. I highly endorse the services that Keren provides.
Yemi Osunkoya
We were so impressed by the content, the knowledge and the delivery of the seminar. I really liked your funny asides and examples which kept it interesting, and wanting to hear and learn more. As a result I feel I've got a lot more clarity around what is required.
Louise Stacey
Keren is proof of her concept - social media marketing works! Attending her social media seminar is time and money well spent. I will be sending more people her way to be enlightened about LinkedIn, Twitter, blogging etc.
Jaana Tarma
I took advantage of special offer for one hour's consultation with Keren on website design and marketing using social media. And it took much less than the hour for her to convince me that she really did know what she was talking about, that she had great design flair and that she cared deeply about the quality and integrity of her work. I have already booked to go on one of her courses and hope to extend the business relationship further in the near future.
Richard Mathias
You can book 1-2-1 or group training on any of the following topics at £100 per hour:
- Blogging
- Your Social Media Strategy - this would be an hour where once you have the technical skills and have been practicing, we could finalise how the social media principles are taken through your business, and develop the overall strategy aligned with your business goals - which would be written as a document (a single A4 would be best) so your key messages and branding would resonate throughout. We would also give tips on tools to see what people are saying, where to find content inspiration, how to automate certain aspects, and run campaigns on all the different platforms.
You could also do a package of all 5 sessions, at 2 hours each, for £850 - invoiced upfront and scheduled in regular increments in our diaries - with "homework" and goals in between - but it's fun homework don't worry!
The information we cover with social media training
- What Social Media is and what it isn't
- Why your business needs a social media strategy
- An overview of Twitter, LinkedIn and Facebook for business.
- Whether, why and how you should be blogging
- How to use Social Media to bring you business
- How to build your social media following
- Which networks you should really be using
- Do's and Don'ts of Social Media
- Which social media tools are right for your business?
- Where design is important with Social Media
Get in touch if you would like to book a 1-2-1 or group session, or if you would like to be put on our mailing list for future seminars!