Two businesswomen have launched a series of marketing packages aimed at small businesses, enabling them to implement an online and offline marketing strategy through a combination of social media, design and public relations - with training included.
Making time for marketing
The Online Presence Packages are the brainchild of Keren Lerner of Top Left Design Ltd and Bieneosa Ebite of Bright Star Public Relations Ltd. Both businesswomen decided to launch their joint package in recognition of the fact that small business owners sometimes struggle to find enough time to market their business professionally, due to the magnitude of the day-to-day activities associated with running a business. These other activities can cause marketing to become less of a priority, or fall off the agenda completely, leaving businesses at risk of becoming invisible to their potential and existing clients.
Packages with powerful tools
The Social Media PR Starter Package has been developed with the specific aim of giving businesses the inside track when it comes to using one of the most powerful tools to drive traffic to their website and raising their profile: a social media presence. As well as the setup of a bespoke Twitter profile, business owners will receive advice on how to utilise LinkedIn and other social media channels to boost their marketing efforts. For businesses that need a web presence, the Bespoke Designed Blog with Social Media PR Starter Pack includes the design and setup of a customised blog. Both packages include a PR tutorial and a press release template that will help businesses to communicate their news effectively to journalists.
A word from the experts
Speaking about the Online Presence Packages, Keren Lerner, Director at Top Left Design Ltd said: "Many business owners are excellent at what they do, but when it comes to marketing their business, they feel lost. We don't expect all business owners to be marketing experts, which is where we come in to help them understand the basics, and give them a full professional online presence at the same time."
Bieneosa Ebite, Managing Director at Bright Star Public Relations adds: "Traditional media still plays an important role in helping businesses to raise their profile, but business owners need to be savvy about the growth and use of online media when it comes to marketing their business and managing their reputation. Our packages give business owners the best of both worlds, with a combination of advice, service and training."
If you would like to know more about this offer, click on the link below - Keren and Bieneosa are looking forward to hearing from you.
Call Bieneosa Ebite on 020 3212 2152 and Keren Lerner 020 7036 0560.