Blog

Posts Tagged ‘Social Media’

Keren Speaks – to wedding planners and interior designers

Monday, February 27th, 2012

Just wanted to update everyone on 2 very exciting speaking engagement I have coming up. Both to distinct audiences, which I love, as I can really be specific to how design, marketing and social media applies to their industry.

UK Alliance of Wedding Planners – Wedding Planning Excellence – WPE ‘12 – March 2nd

Wedding Planner's Excellence 2012 - 2nd March 2012 - Keren Speaks about "Looking Fantastic Online"

On March 2nd, I will be speaking at the UK Alliance of Wedding Planners – Wedding Planning Excellence 2012 (‘WPE ‘12′) event about “Looking Fantastic Online”. I was interviewed on their blog as they did a series of speaker bio interviews. I have spoken to this audience before with Tamsin Fox-Davies (who happens to also be speaking at the same event this time) and the planners were so friendly and receptive. I even now have amassive Twitter list of “Wedding Planners and Suppliers which I have built up since.

The British Institute of Interior Design – March 15th

Keren Speaks - British Institute of Interior Designers - March 15th 2012 - Charles Darwin House

On the 15th of March, I will be speaking to the British Institute of Interior Designers about “How to make social media work for your business”. This means there will be a Twitter list for them too.

I will of course be mentioning Pinterest as these two audiences are perfect for using this new social network to show examples of how they can help and inspire their clients. Happy to send you an invite if you like – it’s really worth exploring!

And then the next morning, I will be running my fantastic Social Media for Business “Don’t Ignore It” with Alicia Cowan. More about that on this recent blog post!

If you are an interior designer or a wedding planner and you are coming – make sure you come and say hi (or comment below) or send me a tweet!

Tags: , , , , , , , , , ,
Posted in Advice on Websites, Events, Social Media | 1 Comment »

My Secret Valentine’s Day Social Media Love

Tuesday, February 14th, 2012

I wanted to post this today as it’s Valentine’s Day and this post is dedicated to my main love on social media.

Anyone who has been to my social media seminars knows that I rave about them, and there is a certain light in my eyes when I talk about them.

It’s actually not a person per se – although social media IS all about people and connecting with others.

This is a tool created for busy people like me to allow us to make the most of all the amazing social sharing possibilities on Twitter. It’s called Buffer.

(more…)

Tags: , , , , , ,
Posted in Communication, Networking, Social Media | 3 Comments »

Pinterest – another social network – and why it’s important for you to look at it!

Monday, January 16th, 2012

There is a new social site creeping into our awareness.

Perhaps, if I suggested you look at another social network (which I am about to), you would throw your hands up in exasperation and say “I don’t have time!”

But I promise you, this is worth it. Especially if like us at TLD, you are in the business of being visual and creative. It’s called “Pinterest”.

For Pinterest, you need an invitation, so leave a comment below if you would like one and I can send it to you.

If you can show your work in a visual way – this means designers, illustrators, artists, wedding planners, photographers, interior designers, property developers – all of these businesses are based on visual asthetic. This is not just to say you only put in your portfolio and that’s in. The point of Pinterest is to find and share things you like  and then you can also create your own.

(more…)

Tags: , , , ,
Posted in Social Media | 14 Comments »

“I don’t have time for Social Media”

Sunday, November 20th, 2011

Social Media - 8th December - Keren Lerner and Alicia Cowan teaching how we do it!

Being in the business I am in, I find I often get into conversations about social media. There are still loads of business people who find the world of Social Media alien and overwhelming.

It seems strange to people who are so used to using social media (like us Twitter Addicts)  that there are people out there who are not participating. But “not having time” is an excuse to not get involved – as anyone who is involved will understand!

I run a busy design agency and have a lot of tasks and responsibilities and “unexpected” situations that happen on a daily basis, and somehow I manage to DO social media every day! This means I am on Twitter, Facebook, LinkedIn, Google Plus, our blog and even a bit of YouTube. And I am going to be increasing this activity, because it’s worth it.

(more…)

Tags: , , , , , ,
Posted in Social Media | 4 Comments »

Playing the Facebook Game of Like – it’s not too late!

Tuesday, October 25th, 2011

Pre-Holiday Facebook Game of Like

The “Pre-Holiday Facebook Game of Like” is an idea from two US based social media strategists Dorien Morin-van Dam (originally Dutch, now based in Myrtle Beach, South Carolina) from More in Media and Keri Jaehnig from Idea Girl Media (based in Ohio). I learned about it from my friend/client/co-speaker/social media expert Alicia Cowan.

(more…)

Tags: , , , ,
Posted in Social Media | 9 Comments »

5 Mistakes People Make on Twitter

Tuesday, September 20th, 2011

Twitter Don'ts

Following on from my last post which was all about the “do’s” of Twitter – I wanted to ensure you all know about the “don’ts”. Feel free to add more – especially if you have seen people do things on Twitter that annoy you!

(more…)

Tags: , ,
Posted in Social Media | 2 Comments »

3 book cover design options – and a vote on Facebook!

Sunday, September 4th, 2011

The Essential Marketing Habit - 3 possibilities for the book cover design

We are working on a project to design a book cover for Tamsin Fox-Davies’s new book “The Essential Marketing Habit – 3 months to put your small business promotions on autopilot”

(more…)

Tags: , ,
Posted in Communication | 12 Comments »

The 5 things your newsletter must include

Friday, August 19th, 2011

A regular newsletter is the best way to let your clients and contacts what is new in your company, whether it be new products and services, or changes to the way your company works.

As the majority of your clients will not pro-actively check your website daily for updates, you sometimes need to reach out to them to get the information across.

A good newsletter can not only inform, but also convert readership into sales – you should use a combination of striking graphics, pertinent information, and (depending on your brand) humour.

There are many things you should include in your newsletter to make it stand out from the crowd – here are 5 of the most important:

(more…)

Tags: , , ,
Posted in Our Work | 4 Comments »

10 things my brother (Twitter “noob”) learned about Twitter in his first week!

Monday, July 18th, 2011

10 things my brother learned about Twitter in his first week

My brother has written a list of 10 things he has learned about Twitter and I thought it would be useful to share.

  1. There is too much information out there and Im guilty of perpetuating this just as much as the next twit.
  2. People genuinely appreciate connection.
  3. It doesn’t take long to make someone your friend on twitter.
  4. It doesn’t take long to loose a friend on Twitter
  5. Twitter is much much more than a tool to advertise your wares
  6. The tweet with the smile wins
  7. Twittering can take all of your time – if you let it. Keep a healthy distance.
  8. Less is more – Tweet with clarity and intent. People will thank you for it.
  9. You can never tell a persons facial expression from the font. Sarcasm is completely and utterly missed in text.
  10. Every good list has ten things on it – if you only have nine – just say anything.

Tags: , , , , ,
Posted in Social Media | No Comments »

It’s called social networking for a reason – 4 rules that apply to Blogging, Twitter, Facebook and Linkedin

Monday, June 13th, 2011

It's called Social Networking for a reason

I regularly train people on the amazing tools available to businesses today – Blogging, Twitter, Facebook and Linkedin.

I wanted to share some general guidelines which all of you can use right away in order to make the most of these free ways to enhance your online marketing beyond just your website.

There are really just 4 points which I feel will “sum it all up”. Have a read, have a think and let me know if you agree!

(more…)

Tags: , , , , ,
Posted in Social Media | 1 Comment »

« Older Entries
Newer Entries »